We were given the brief for the FMP today. For the thesis, I am considering “how successful can immersive media be in creating a cult?” or something along those lines, as a research question. I want to see if using the tactics of big brands, cults and religions, I can foster a sense of hype around nothing. If it is possible to create a sense of status, and power through an arbitrary hierarchy.
To get the initial ideas of what this may look like started, I used an AI to come up images based on certain key words like virtual cult leader